When asked about the move , general manager Cyphus Bowles blamed the show's host, citing her  decision to work five instead of six days a week. With an air of corporate haughtiness,Bowles argued that there  were few complaints  from the listening audience, only from musicians- "and artists always complaint,"he emphasized. He added, though, that even the musicians  were ultimately happy with the station's  decision to play one song per hour from a pre-approved list of 25 Latin jazz artists,rather than "ghettoize" them onto one show.
"The reason given to us for the show's cancellation was a lack of fundraising," underscored Bob Sancho, a Latin music producer and board member on several arts organizations. "But airing The Latin Jazz Cruise on a Saturday night, when most Latinos go out, with no promotion or outreach, was programmed for failure". Sancho outlined a strategy for helping the station  raise money, rationalizing that a specialty show like the Latin Jazz Cruise is critical for showcasing new talent while educating the public through comprehensive interviews and analysis of trends . But when told that ground rules  placed a gag on asking  for the show's reinstatement, Sancho rescinded his nomination  to the station's board of directors, feeling unable to represent Latinos  if WBGO wasn't willing to discuss the cancellation. Further, support letters for the program were submitted by congresspeople Jose Serrano and Nydia Velazquez.
After Bowles's bald-faced assertion that musicians were satisfied, he quickly reported tha The Latin Jazz Cruise was slated for return in December but wouldn't specify a date, citing the "revision" of the decades-old program's format. He dodged WBGO's responsibility as the only station to play Latin jazz, calling commercial Spanish-language stations not representing their ownheritage "criminal". but just as jazz is an important part of American music, Latin jazz, born in New York City the '20s with the advent of Agosto Cohen's big band, is also an American genre, albeit an afterthought in the jazz world.

"The lack of radio programming for Latinos is a national trend", points out Alfredo Cruz, a 30-year-veteran of public radio a currently a professor of jazz in California. "although public and alternative radio stations  have a handful of hosts airing outstanding interviews and specials on the music, the administration has become a cheap imitator of corporate reality. skewing stattistics that do not reflect  or conform to Latinos. If you look at NPR, Latino USA is its only nationally syndicated program tackling the myriad of issues we face daily as a communityin half an hour Radio administrators have lost the connection to the soul-which is what this music is."